The Only Sales Guide You'll Ever Need

The Only Sales Guide You'll Ever Need

Book - 2016
Rate this:
"Anthony Iannarino never set out to become a salesman, let alone a sales manager, speaker, coach, or writer of the most prominent blog about the art and science of great selling. He fell into his profession by accident, as a day job while pursuing rock-and-roll stardom. Once he realized he'd never become the next Mick Jagger, Iannarino turned his focus to a question that's been debated for at least a century- Why are a small number of salespeople in any field hugely successful, while the rest are stuck with mediocre results at best? Since then, and for over twenty-five years, he has read hundreds of books, tested countless strategies, and interviewed dozens of the best salespeople to figure out what sets the extraordinary ones apart from the rest. Now he's boiled down everything he's learned and tested into one convenient book, packed with useful material for everyone from raw rookies to tested veterans. He focuses on the building blocks that all successful sellers, regardless of industry or organization, share- a mind-set of powerful beliefs and a skill-set of key actions. He explores nineteen essential traits and skills that nearly all great salespeople have, including... ASelf-discipline- How to keep your commitments to yourself and others. AAccountability- How to own the outcomes you sell. ACompetitiveness- How to embrace competition rather than let it intimidate you. AResourcefulness- How to blend your imagination, experience, and knowledge into unique solutions. AStorytelling- How to create deeper relationships by presenting a story in which the client is the hero and you're their guide. ADiagnosing- How to look below the surface to figure out someone else's real challenges and needs. Once you learn Iannarino's core strategies, picking up the specific tactics for your product and customers will be that much easier. Whether you sell to big companies, small companies, or individual consumers, this is the book you'll turn to again and again for proven wisdom, strategies, and tips that really work."
Publisher: New York, New York : Portfolio/Penguin, [2016]
Copyright Date: ©2016
ISBN: 9780735211674
Branch Call Number: 658.85 Ian
Characteristics: xii, 224 pages ; 24 cm

Opinion

From the critics


Community Activity

Comment

Add a Comment

There are no comments for this title yet.

Age Suitability

Add Age Suitability

There are no age suitabilities for this title yet.

Summary

Add a Summary

There are no summaries for this title yet.

Notices

Add Notices

There are no notices for this title yet.

Quotes

Add a Quote

There are no quotes for this title yet.

Explore Further

Browse by Call Number

Recommendations

Subject Headings

  Loading...

Find it at VPL

  Loading...
[]
[]
To Top