Crossing the Chasm

Crossing the Chasm

Marketing and Selling High-tech Products to Mainstream Customers

Streaming Audiobook - 2012 | Unabridged.
Rate this:
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It's essential reading for anyone with a stake in the world's most exciting marketplace.
Publisher: Made available through hoopla, 2012.
[United States] : Harper Collins Publishers, 2012.
Edition: Unabridged.
Characteristics: data file
digital,Digital recording
1 online resource (1 audio file (9hr., 45 min.)) : digital.

Opinion

From the critics


Community Activity

Comment

Add a Comment

There are no comments for this title yet.

Age Suitability

Add Age Suitability

There are no age suitabilities for this title yet.

Summary

Add a Summary

There are no summaries for this title yet.

Notices

Add Notices

There are no notices for this title yet.

Quotes

Add a Quote

There are no quotes for this title yet.

Explore Further

Recommendations

Subject Headings

  Loading...

Find it at VPL

  Loading...
[]
[]
To Top